01 · Operator
Who operates serpstatbot
- Company
- Serpstat
- Type
- SEO tool crawler
- Official docs
- serpstatbot.com
02 · Behavior
What serpstatbot does
The bot crawls the web to record backlinks, including nofollow links. It keeps history of redirects and 404 errors. It honors robots.txt rules and Crawl-Delay up to 20 seconds.
03 · Impact
Why serpstatbot matters for your site
If you allow it
- Follows robots.txt and Crawl-Delay
- Publishes its IP addresses
- Your links appear in Serpstat data
If you block it
- No direct traffic benefit
- Competitors can analyze your backlinks
04 · Allow
How to allow serpstatbot
robots.txt
User-agent: serpstatbot
Allow: /Cloudflare
# Security › WAF › Custom rules › Create rule
Expression: (http.user_agent contains "serpstatbot")
Action: Skip › All Super Bot Fight Mode rules
# Also check Security › Bots: "Block AI bots" can block it regardless of robots.txt.WordPress
# WordPress serves a virtual robots.txt. Edit it with your SEO plugin:
# Yoast: SEO › Tools › File editor · Rank Math: General Settings › Edit robots.txt
User-agent: serpstatbot
Allow: /nginx
# nginx serves every user agent by default.
# Make sure no rule like this blocks it:
# if ($http_user_agent ~* "serpstatbot") { return 403; }Apache
# Apache serves every user agent by default.
# Make sure .htaccess has no rule like this:
# RewriteCond %{HTTP_USER_AGENT} serpstatbot [NC]
# RewriteRule .* - [F,L]05 · Block
How to block serpstatbot
serpstatbot follows robots.txt, so one rule is enough. Use a server or CDN rule only to stop spoofed copies.
robots.txt
User-agent: serpstatbot
Disallow: /Cloudflare
# Security › WAF › Custom rules › Create rule
Expression: (http.user_agent contains "serpstatbot")
Action: BlockWordPress
# WordPress serves a virtual robots.txt. Edit it with your SEO plugin:
# Yoast: SEO › Tools › File editor · Rank Math: General Settings › Edit robots.txt
User-agent: serpstatbot
Disallow: /nginx
# In your server { } block:
if ($http_user_agent ~* "serpstatbot") {
return 403;
}Apache
# .htaccess
<IfModule mod_rewrite.c>
RewriteEngine On
RewriteCond %{HTTP_USER_AGENT} serpstatbot [NC]
RewriteRule .* - [F,L]
</IfModule>06 · User agents
User agents we see for serpstatbot
The user agent published by the operator:
serpstatbot/1.0 (advanced backlink tracking bot; http://serpstatbot.com/; abuse@serpstatbot.com)07 · Verification
Is it really serpstatbot?
Anyone can copy a user agent. Real serpstatbot requests come from the IP ranges published at serpstatbot.com/serpstatbot-ip.txt.
FAQ
Questions about serpstatbot
What is serpstatbot?
It is the crawler of Serpstat, an SEO platform. It collects backlink data for competitor analysis.
How do I block serpstatbot?
Add "User-agent: serpstatbot" with "Disallow: /" to robots.txt. It also supports Crawl-Delay up to 20 seconds.
How can I verify serpstatbot?
Check the request IP against the list at serpstatbot.com/serpstatbot-ip.txt.
Last reviewed Oct 8, 2026