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SEO tool crawler · Alexa Internet (Amazon)

ia_archiver was Alexa Internet (Amazon)’s SEO tool crawler

ia_archiver was the crawler of Alexa Internet, an Amazon-owned web traffic ranking service. Amazon discontinued Alexa Internet on May 1, 2022.

Our take

Block

The service behind it was discontinued in 2022, so it offers no benefit today.

User agent

ia_archiver (+http://www.alexa.com/site/help/webmasters; crawler@alexa.com)

01 · Operator

Who operates ia_archiver

02 · Behavior

What ia_archiver does

The crawler fetched pages for Alexa's web data and site rankings. Alexa's crawled pages also formed the basis of the Internet Archive's early collection. The Alexa service no longer exists.

03 · Impact

Why ia_archiver matters for your site

If you allow it

  • Historic crawler with no current service behind it
  • Blocking is rarely needed for real traffic

If you block it

  • Alexa Internet shut down in 2022
  • Current requests with this name may be impersonation

04 · Allow

How to allow ia_archiver

robots.txt

User-agent: ia_archiver
Allow: /

Cloudflare

# Security › WAF › Custom rules › Create rule
Expression: (http.user_agent contains "ia_archiver")
Action:     Skip › All Super Bot Fight Mode rules

# Also check Security › Bots: "Block AI bots" can block it regardless of robots.txt.

WordPress

# WordPress serves a virtual robots.txt. Edit it with your SEO plugin:
# Yoast: SEO › Tools › File editor · Rank Math: General Settings › Edit robots.txt
User-agent: ia_archiver
Allow: /

nginx

# nginx serves every user agent by default.
# Make sure no rule like this blocks it:
# if ($http_user_agent ~* "ia_archiver") { return 403; }

Apache

# Apache serves every user agent by default.
# Make sure .htaccess has no rule like this:
# RewriteCond %{HTTP_USER_AGENT} ia_archiver [NC]
# RewriteRule .* - [F,L]

05 · Block

How to block ia_archiver

Start with robots.txt. If ia_archiver keeps showing up in your logs, block it at your CDN or web server.

robots.txt

User-agent: ia_archiver
Disallow: /

Cloudflare

# Security › WAF › Custom rules › Create rule
Expression: (http.user_agent contains "ia_archiver")
Action:     Block

WordPress

# WordPress serves a virtual robots.txt. Edit it with your SEO plugin:
# Yoast: SEO › Tools › File editor · Rank Math: General Settings › Edit robots.txt
User-agent: ia_archiver
Disallow: /

nginx

# In your server { } block:
if ($http_user_agent ~* "ia_archiver") {
    return 403;
}

Apache

# .htaccess
<IfModule mod_rewrite.c>
RewriteEngine On
RewriteCond %{HTTP_USER_AGENT} ia_archiver [NC]
RewriteRule .* - [F,L]
</IfModule>

06 · User agents

User agents we see for ia_archiver

The user agent published by the operator:

ia_archiver (+http://www.alexa.com/site/help/webmasters; crawler@alexa.com)

07 · Verification

Is it really ia_archiver?

ia_archiver’s operator publishes no IP ranges or hostnames, so requests cannot be verified. Treat the user agent as a claim, and watch your logs for unusual request rates.

FAQ

Questions about ia_archiver

Is ia_archiver still active?

No official service uses it anymore. Amazon discontinued Alexa Internet on May 1, 2022.

Is ia_archiver the Internet Archive's crawler?

No. It belonged to Alexa Internet, although Alexa's crawl data formed the basis of the Internet Archive.

Should I block ia_archiver?

Yes, blocking is safe. The Alexa service that used it no longer exists.

Last reviewed Oct 8, 2026

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