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Other bot · BidSwitch (IPONWEB)

bidswitchbot is BidSwitch (IPONWEB)’s other bot

bidswitchbot is a crawler of BidSwitch, a programmatic advertising platform. It visits publisher sites for advertising purposes.

Our take

Your call

It only matters to sites that sell ads programmatically; others gain nothing from it.

User agent

bidswitchbot/1.0

01 · Operator

Who operates bidswitchbot

Type
Other bot
Official docs
bidswitch.com

02 · Behavior

What bidswitchbot does

BidSwitch connects buyers and sellers in real-time ad bidding. Its bot fetches publisher pages in that context. The exact files or data it collects are not documented. It sends a short user agent without a contact URL.

03 · Impact

Why bidswitchbot matters for your site

If you allow it

  • May support programmatic ad demand for your inventory
  • Low request volume reported

If you block it

  • No documentation of what it collects
  • No benefit if you do not sell ads programmatically
  • Cannot be verified by IP or DNS

04 · Allow

How to allow bidswitchbot

robots.txt

User-agent: bidswitchbot
Allow: /

Cloudflare

# Security › WAF › Custom rules › Create rule
Expression: (http.user_agent contains "bidswitchbot")
Action:     Skip › All Super Bot Fight Mode rules

# Also check Security › Bots: "Block AI bots" can block it regardless of robots.txt.

WordPress

# WordPress serves a virtual robots.txt. Edit it with your SEO plugin:
# Yoast: SEO › Tools › File editor · Rank Math: General Settings › Edit robots.txt
User-agent: bidswitchbot
Allow: /

nginx

# nginx serves every user agent by default.
# Make sure no rule like this blocks it:
# if ($http_user_agent ~* "bidswitchbot") { return 403; }

Apache

# Apache serves every user agent by default.
# Make sure .htaccess has no rule like this:
# RewriteCond %{HTTP_USER_AGENT} bidswitchbot [NC]
# RewriteRule .* - [F,L]

05 · Block

How to block bidswitchbot

Start with robots.txt. If bidswitchbot keeps showing up in your logs, block it at your CDN or web server.

robots.txt

User-agent: bidswitchbot
Disallow: /

Cloudflare

# Security › WAF › Custom rules › Create rule
Expression: (http.user_agent contains "bidswitchbot")
Action:     Block

WordPress

# WordPress serves a virtual robots.txt. Edit it with your SEO plugin:
# Yoast: SEO › Tools › File editor · Rank Math: General Settings › Edit robots.txt
User-agent: bidswitchbot
Disallow: /

nginx

# In your server { } block:
if ($http_user_agent ~* "bidswitchbot") {
    return 403;
}

Apache

# .htaccess
<IfModule mod_rewrite.c>
RewriteEngine On
RewriteCond %{HTTP_USER_AGENT} bidswitchbot [NC]
RewriteRule .* - [F,L]
</IfModule>

06 · User agents

User agents we see for bidswitchbot

The user agent published by the operator:

bidswitchbot/1.0

07 · Verification

Is it really bidswitchbot?

bidswitchbot’s operator publishes no IP ranges or hostnames, so requests cannot be verified. Treat the user agent as a claim, and watch your logs for unusual request rates.

FAQ

Questions about bidswitchbot

What is bidswitchbot?

It is an advertising crawler linked to BidSwitch, a real-time bidding platform. Its exact purpose is not publicly documented.

Should I block bidswitchbot?

If your site does not run programmatic ads, blocking it has no downside. Publishers that sell ads may want to keep it.

How do I block bidswitchbot?

Add 'User-agent: bidswitchbot' and 'Disallow: /' to robots.txt. Its compliance is not documented.

Last reviewed Oct 7, 2026

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